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• August: From Chaos to Clarity: Content Planning That Works!

  • When
    August 12, 2025
  •  
    11:15 AM - 1:00 PM
  • Location
    Lafayette Country Club, 1500 S 9th St., Lafayette IN 47905
  • Registered
    14 registrants

  Register

  From Chaos to Clarity: Content Planning That Works!

  Social media doesn't have to run your life to help grow your business. When you're juggling client work, operations, and everything in between, showing up online consistently can feel like just "one more thing". With the right content strategy in place, you can create with intention, schedule ahead, and free up your time for what matters most.

  At this month's AWBO meeting, Founder of AC Element, Ariana Crabtree, will guide us in how to take control of our content calendars. She'll share practical tips for mapping out posts, batching ideas, and scheduling content in advance so we can stay consistent without constantly creating content. We'll also get a sneak peek at how AI tools can help streamline the process of brainstorming, writing, and creating content more efficiently!  

  You won't want to miss this meeting if Social media has you feeling overwhelmed or chaotic because our speaker is going to take us form Chaos to CLARITY!

  
  

  About our Speaker:

  Ariana Crabtree is the Founder of AC Element, a boutique marketing agency focused on helping small businesses build strong brands through storytelling and smart content planning. She first became a business owner in 2019 with the launch of Travel Girl Group, a Lafayette-based travel agency. Through the joy of marketing and building the Travel Girl brand, Ariana discovered a deep passion for branding and strategy, ultimately inspiring her to launch her second business, AC Element. With over five years of experience in marketing and a degree in Public Relations and Strategic Communication from Purdue University, Ariana deeply and personally understands the unique challenges entrepreneurs face when managing all the moving parts of a growing business. She was honored to receive the 2023 Best Website Award from World Via Travel Network, selected from more than 2,000 agencies. Ariana is also a published writer on The Local Tourist, a lifestyle and travel blog. Since stepping into entrepreneurship, Ariana has navigated the highs and lows of business ownership and remains passionate about helping fellow entrepreneurs simplify their marketing efforts and grow with clarity.

  
  

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• September: You Don't Have To Be Viral To Be Valuable: Connection Matters!

  • When
    September 09, 2025
  •  
    11:15 AM - 1:00 PM
  • Location
    Lafayette Country Club 1500 S. 9th St., Lafayette, IN 47905
  • Registered
    1 registrant

  Register

  Join us for our September Meeting! 

  
  

  In today’s digital world, social media is more than just a marketing tool , it’s one of the most powerful ways to build meaningful relationships with both current and future customers. Whether you’re a baker, photographer, boutique owner, writer, restaurateur, financial professional or own any sort of business, there is space for you and your story on social platforms.

  
  In this session, we’ll explore how Instagram specifically can help your business not only stay visible, but feel approachable. Learn how to turn followers into loyal customers, showcase what makes your brand unique and create connection-driven content that people want to engage with.

  
  This program is designed to inspire business owners at any stage, no matter your industry or experience. If you’ve ever wondered how to show up online in an authentic way, grow your reach, and build real community (not just a customer list), this conversation is for you.

  
  Let’s reframe social media as a place to connect, not just to sell.

  About Elyse

  Elyse Daniel, founder of The Happy Hours Social Co, is a Lafayette native with a deep love for local businesses. What began as a passion project on Instagram (@thehappyhours_) in 2020 quickly evolved into a trusted platform for promoting Greater Lafayette’s small businesses and events. Known more as a connector than an influencer, Elyse now helps businesses thrive through social media management, content creation, and community-focused events—all with the mission to amplify and support local success.

  Special Note:  This is our annual membership meeting where we will be electing and inducting the 2025-2026 Board of Directors who will assume office on October 1, 2025.  

  
  

  

  
  

  ALL ATTENDEES MUST REGISTER & PAY IN ADVANCE ONLINE

  Meeting only cost (includes beverage service) is $5.00

  Meeting & Lunch Buffet or Vegetarian Entrée is $21.00

  Register & pay no later than noon on Friday, September 5,  2025

  Payment is required online at the time of registration, is non-refundable nor able to be moved to a future event. If payment is not made at the time of registration...the registration will auto cancel after 15 minutes.

  
  

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• October: Planning Ahead for Peace of Mind

  • When
    October 14, 2025
  •  
    11:15 AM - 1:00 PM
  • Location
    Lafayette Country Club, 1500 S 9th St., Lafayette IN 47905
  • Registered
    1 registrant

  Register

  Join us for our October program:

  Planning Ahead for Peace of Mind

  

  with Sarah Kendrick, Founder of RHEA Services

  You’re the glue that holds it all together — your family, your business, your clients. But have you ever stopped to ask: What happens if I can’t show up tomorrow?

  In this empowering and practical session, Sarah Kendrick, founder of RHEA Services, invites women business owners and leaders to take a courageous and compassionate look at what it means to plan ahead. Whether it's an unexpected illness, accident, or worse, being unprepared can create chaos for those who depend on you most.

  This program is not about fear — it’s about freedom. You'll walk away with tools, mindset shifts, and simple first steps to begin creating a personal and professional continuity plan that brings you peace of mind now and security for those you love and serve.

  Because real leadership means thinking ahead — even about the things we hope never happen.

  Sarah Kendrick is the founder of RHEA Services, born from her firsthand experience navigating the chaos of estate closure after her grandmother’s passing. What began as a mission to support families in grief has grown into a powerful resource for proactive planning. Today, RHEA Services offers three essential guides and step-by-step systems that help families, small business owners, and caregivers organize vital information before it’s needed—eliminating stress and creating peace of mind when it matters most.

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• November: Buying Back Your Time with Business Systems That Set You Free

  • When
    November 11, 2025
  •  
    11:15 AM - 1:00 PM
  • Location
    Lafayette Country Club, 1500 S 9th St., Lafayette IN 47905
  • Registered
    1 registrant

  Register

  Join us for our November meeting:

  Buying Back Your Time with Business Systems That Set You Free

  with Ingrid Rounds Hardy, Founder of  Gracious Growth Strategies and Kingdom TECH, a full service digital marketing agency.

  

  Tired of working harder but not smarter? Ready to transform from being trapped in your business to leading it with confidence? This dynamic presentation reveals the eight essential systems every successful female entrepreneur needs to scale sustainably without sacrificing what matters most.

  Buying Back Your Time will help you discover how to break free from the "do-it-all-yourself" trap that keeps so many women business owners stuck in survival mode. Learn the strategic framework that turns chaos into clarity, allowing you to focus on growth instead of constant firefighting.

  Whether you're a solopreneur ready to hire your first employee or a growing business owner struggling to maintain quality while expanding, you'll leave with practical tools to build systems that work without your constant oversight.

  Now you can stop being the bottleneck in your own success story. It's time to build a business that serves your life, not consumes it.

  About Ingrid Rounds Hardy

  
  

  Ingrid is the founder of Gracious Growth Strategies, a business education firm and consultancy, and Kingdom TECH, a full-service digital marketing agency that assists transformational leaders in increasing their relationships and revenues to accelerate their global reach.

  Ingrid is an experienced entrepreneurial strategist with a proven track record in helping businesses and ministries with their leadership development, marketing communications, operations, technology, and strategy. She has served the Greater Lafayette community for 34 years as a veteran entrepreneur.

  For more information and to connect with Ingrid, go to about.me/ingridonline.

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