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Association of Women Business Owners

- Greater Lafayette, Indiana -

April Newsletter

April 01, 2012 9:31 PM | Deleted user
AWBO February 2012 Newsletter

Join Us: Tuesday, April 10 from Noon to 1 p.m. at MCL Cafeteria in West Lafayette. 
Arrive around 11:30 to enjoy lunch and networking time.

THIS MONTH'S PROGRAM: "Take Control of Your Profits"

Want to know the secret to setting prices for the greatest gain? Join a panel of AWBO members as we review No B.S. Price Strategy: The Ultimate No Holds Barred, Kick Butt, Take No Prisoners Guide to Profits, Power, and Prosperity written by millionaire-maker Dan S. Kennedy and marketing strategist Jason Marrs. This book reveals:
  • The trick behind discounting without devaluing
  • The million-dollar secret behind “FREE”
  • Why price cutting isn’t the cure for the recession
  • How to WIN price wars with competitors 
  • And SO much more
Read the book in advance and participate in what is expected to be a lively discussion, or sit back and enjoy the “cliffs notes” version of a business book that’s sure to make you re-examine your beliefs about pricing. Be sure to send your No B.S. Price Strategyquestions to programs co-chair, Jenna Ischjisch@farmersagent.com.

3-Minute Spotlights:
  • Nancy Branyan - Tastefully Simple
  • Jana Shoaf - Mary Kay   

Have an idea for a future AWBO meeting?
Share it with Susan Benedictsusan@mydesignalternatives.com,
Monica Doerr
monica@doerrlawoffice.com or Jenna Ischjisch@farmersagent.com

Share your business with a 3-minute spotlight.
Contact Monica Doerr at monica@doerrlawoffice.com to take the stage and tell your story.
Limit 2 per meeting. Spaces are filled on a first-come basis.


A Word from our President...

Hello Everyone! I hope everyone is enjoying the beginning of Spring!

As I mention at our meetings each month, I really, REALLY enjoy hearing who is celebrating a Business Anniversary. This past month, we had three members celebrating 20 or more years in business. That is WONDERFUL and very inspiring!

WOW, we had a very informative presentation from Dan Ridenour in March. His explanation of how your FICO score is determined was very eye opening for me and for many others in the audience. He had a lot of great tips on how to increase your FICO score in a short period of time. Good information to know should you be thinking of applying for a business loan anytime soon. If you happened to not be at our meeting, or if you were and did not have a chance to pick up one of Dan’s books, these items can be purchased on his website.  http://cbfcoach.com/products.aspx


Best Wishes, 

Julie Rubsam


March Guests

We're so glad these ladies visited with us last month:

  • Amanda Snider: Metamorphic Fitness
  • Erin Munn: Blackbird Clinical Services
  • Cheryl Johnson: Bright Star
  • Deb Plue: Diet Free Life
  • Abri Carmody: LAMMCO
  • Tammy Ungaro: Dream Dinners
  • Judy Bower: Ink$mart 


Your 2011-12 Board:

President – Julie Rubsam, President Elect – Tammy FoleyTreasurer - Shirley Pence; Communication – Nicole Gebhardt; Co-Secretaries – Chris Meyer and Kristie Newbold; Membership Vice Presidents – Angela Tamer and Melony RamseyHospitality Vice Presidents – Pam Rhode Thalls and Shelia LarsonProgram Vice Presidents – Susan Benedict, Monica Doerr, and Jenna Isch.

Member Spotlight: Tammy Foley

Meet Tammy Foley, AWBO President Elect. Tammy is a Realtor for Coldwell Banker Shook. When it comes to real estate, few Realtors understand all the aspects of construction better than Tammy. She and her husband are the owners of a number of local business in Lafayette all related to the housing industry. It began in 1981 with Foley Masonry and then evolved in 1994 with custom home construction as Foley Homes. When their three sons graduated from Purdue they formed Foley Foundations and then further expanded their expertise into land development and rental income properties. 

A wife, mom to three boys, and grandmother to four grand-daughters and four grandsons, life is full of excitement. Tammy says her greatest enjoyment is when the family gathers each month for dinner and then to cheer the grandchildren's success at baseball, soccer and football. They also enjoy using their business to sponsor youth sports teams and support youth for 'a better tomorrow'.



AWBO is Helping Women Business Owners Around the World!
At the end of last year, we were fortunate enough to have Michael Dick of IS Photographic donate his time to take head shots of members for a small donation. A donation that would be used to support a woman business owner through KIVA.org. We are honored to introduce you toEmily Adema from Nakuru, Kenya. Emily is 39 years old and married with two children. She operates a detergents and soap-making business. She sells her detergents and soaps to neighboring customers and traders in the market. She plans to use our loan to buy more chemicals for soap making. In the future, Emily plans to grow her business and become one of the leading business people in her region. 


Creating Connections: Creating an Asset-Building Community Summit

The Indiana NonProfit Resournce Network is hosting "Creating Connections ; Creating an Asset Building Community Summit" on Wednesday, April 4th from 8 to 4:00 pm at Faith Community Center. www.ourkidstippecanoe.org


Marketing Workshops Sponsored by ISBDC

The Indiana Small Business Development Center is partnering with Nicole Gebhardt to host a free workshop and ensuing 5-week Marketing Mastermind in Lafayette and Kokomo. Session one, "How to Design Your Marketing to Create the Business You Want" on Monday, April 16 is free and open to local business owners. To register for the free workshop and/or Mastermind Series, go to: www.TheRemarkableWay.com 


YWCA Luncheon

The YWCA will host the network luncheon “A Woman Who Served; Dorothy C. Stratton” on Wednesday, April 18 from 11:30-1:00 pm at the YWCA. www.ywca.org/lafayette.


YWCA Clay Bowl Event 

Local potters make hundreds of clay bowls and donate them to the YWCA for this annual event. As with every individual affected by domestic violence, each handmade or hand-decorated bowl is different and unique. Those who buy a lunch or dinner are able to select and take home a clay bowl that will serve as an everyday reminder of the many victims and survivors of domestic violence in our community. Proceeds benefit the YWCA, for domestic violence intervention and prevention in Tippecanoe County and five other local counties. Thursday, April 19 from 11:00 – 1:00 pm or 5:00 to 7:00 pm at the YWCA. www.ywca.org/lafayette.



FREE Presentation: 'Blogging for Business' by Lafayette PC

Lafayette PC will be giving a FREE presentation on 'Blogging for Business' on Wednesday, April 28.  Join Julie & Jason Rubsam  with guest speaker Sarah Koci Sheilz from 5:30 – 7:00 pm at Buy the Book Coffeehouse, 1538 Main St. RSVP at 765-807-6334 orsupport@LafayettePC.com


April 2012 Greater Lafayette Commerce Activities

Register at www.greaterlafayettecommerce.com/calendar

  • Small Business of the Month, Wednesday, April 4th 5:30pm at the Lafayette Savings Bank Annex Building.
  • Business Expo, Thursday, April 5th 11am to 5pm at Four Points by Sheraton
  • Tippy Connect After Hours, Thursday, April 5th at The Tailgate inside Four Points by Sheraton
  • Easter Mini Farmers Market, Saturday, April 7th 8am to Noon on 5th Street between Main and Columbia Streets
  • Eggs N Issues, Tuesday, April 10th 7:30am at Hilton Garden Inn: Third House Wrap up
  • Small Business Matters, Thursday, April 12th 11:30am at Srg Preston’s Purdue Room: Kyle Burke of Eight38 Sign Co, “Branding Done Right.”
  • Golden Apple Awards Dinner, Monday, April 16th 6:30pm at the Best Western
  • Business After Hours, Wednesday, April 18th 5pm to 7pm at Dream Dinners
  • Industrial Luncheon, Friday, April 20th at 11:30am at Lafayette Country Club: Lindsey Payne: Clear Blue Green Business Certification Program.
  • Career Technical Awards Reception, Thursday April 26th 7pm at Ivy Tech, Lily Hall

Note: The Commerce Office will be closed Friday, April 5th in observance of the Easter Holiday Season.



Membership and Renewal:  Know a woman business owner (or two) that would benefit from AWBO? Is your own membership current? Membership info is available online at www.AWBO.org or you can contact Membership VPs Angela Tamerangela@redfox-flowers.com or Melony Ramsey, melonyramsey@yahoo.com.


Newsletter Advertising is available to members and nonmembers alike. Banner ads are $50 and must be 600x200 pixels. Content ads are $25 and must be business card size (approx 300x175). Submit your artwork in the proper format to: Kristie Newbold,newlar@live.com at by the 20th of every month to appear in the next issue.

The AWBO Newsletter is published by Nicole Gebhardt.
All submissions are due by the 25th of the month to: Nicole@theRemarkableWay.com
Please be sure to include "AWBO" in the subject line.

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